Christine Ecob Partner

Meet Christine

Christine is an intellectual property and technology lawyer who advises clients on all aspects of IT service offerings including privacy issues.

She advises on a variety of complex intellectual property issues and represents clients in major intellectual property disputes. Christine has advised a number of multinational corporations in major intellectual property disputes in the Federal Court and High Court of Australia.

Christine works with clients on product development and product launches, advising on packaging, labelling, mandatory standards, brand protection, vetting of advertising and the drafting of manufacturing, licensing, distribution and service agreements.

Her technology experience includes technology licensing and service agreements for major IT vendors and clients acquiring technology products and services (including cloud services).

Christine also has extensive experience assisting developers and suppliers of health products and services including medical device manufacturers and pharmaceutical companies.

Experience

IP – Commercial & Advisory

Ferrero SpA and Ferrero Australia

Acting for Ferrero SpA in relation to trade mark matters in Australia dealing with labelling, packaging and advertising of products; drafting advertising agreements and advising on advertising codes.

L Capital Asia

Providing a detailed review of all Australian intellectual property aspects of the 2XU sports products business.

Beiersdorf Australia

Advising on, and drafting advertising/promotional agreements including sponsorship agreements, talent agreements, creative services agreements and Terms and Conditions for trade promotions; advising in relation to advertisements in various media.

Systagenix

Assisting in the preparation of a distribution agreement and IP licence for Australia.

IP – Litigation

Japan Tobacco International v Commonwealth

Acting for JTI in relation to intellectual property issues in the Constitutional challenge in the High Court of Australia to plain paper packaging legislation.

Unilever v Procter & Gamble

Acting for Unilever in trade mark proceedings in the Federal Court.

Dick Smith Investments Pty Ltd v Ramsey

Acting for Dick Smith Investments in relation to trade mark proceedings in the Federal Court.

IT

Microsoft

Working with the Microsoft legal team on various contracts including one with a major telecommunications company and another with an international accounting firm.

Barrick Gold

Drafting and negotiating a major outsourcing agreement.

Hewlett-Packard

Working with Hewlett-Packard legal team on an outsourcing agreement for an Australian bank.

Multinational IT Systems Integrator

Drafting contracts for a $30 million project to update the core platform for a financial institution.

Privacy Law

Commonwealth Department of Resources Energy & Tourism

Reporting to the Commonwealth Department of Resources Energy & Tourism, in conjunction with Seed Advisory Services, in relation to privacy issues raised by the advanced metering infrastructure program.

Beiersdorf Australia

working with Beiersdorf on its privacy compliance audit and assisting in the drafting of relevant documents including its privacy policy.

Recognition

Christine Ecob [is] a pharmaceuticals pro who complements her stellar trademark practice with notable packaging and labelling expertise.
World Trademark Review 1000, 2018
Recommended by clients and peers for expertise and abilities in Leading Copyright & Soft IP.
Doyle's Guide 2015

Career & qualifications

Qualifications

  • Bachelor of Arts, Macquarie University
  • Bachelor of Laws (Honours), Macquarie University
  • Master of Laws, University of Sydney

Memberships

  • The Society for Computers and the Law (United Kingdom)
  • IPSANZ – The Intellectual property Society of Australia & New Zealand Inc.
  • INTA – International Trade Mark Association
  • Member of the Competition and consumer Law Committee on the Law Council of Australia
  • Copyright Society of Australia

Appointments

  • Panel member of the Advertising Standards Board

Insights Read more insight

Looming changes – are you ready for the Consumer Data Right?

With the Federal Government announcing its intention to introduce a Consumer Data Right (CDR) from 1 July 2019, how can you be prepared?

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Therapeutic Goods Update

The Therapeutic Goods Administration (TGA) issued a number of consultation papers in January 2019. One of those papers seeks feedback on its proposal to introduce a globally harmonised Unique...

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Roadmap for blockchain standards

The media is abuzz when it comes to blockchain technology and its ability to transform the way industries do business.

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News

External publications

  • Signing documents in the digital age: IDM Magazine (by Christine Ecob & Georgina Xiradis, Johnson Winter & Slattery, March 2017)

Podcasts

  • Tax Talks: episode 62 (electronic signatures, August 2018)